Picture of Dr Nicolas Scelles, Programme Leader on the MSc Sport Business Management and Policy
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Wednesday, 26 February , 2020

Meet the Academic: Dr Nicolas Scelles, Global Online MSc Sport Business, Management and Policy

Dr Nicolas Scelles is the programme leader for our Global Online MSc Sport Business, Management and Policy programme. Here, he tells us more about his academic background, what the Global Online programme means to him and what students can expect from the course.

Can you tell us a little bit about your background, particularly in relation to the course?

I achieved a BSc in Economics and an MSc in Sport Management from the University of Caen in France. I then went on to study an MRes in Sport Economics at the University of Rouen, then a PhD in the same discipline at the University of Caen again. I started to teach on Sport Management programmes during my MRes. After my PhD, I taught on Sport Management degrees at the Universities of Paris in 2011, Poitiers, then Stirling in Scotland where I was been director of the MSc from 2016-2017. I arrived at Manchester Metropolitan University in January 2018 and became leader of the online MSc in June 2018.

What is your area of academic expertise, and why are you passionate about it?

My area of academic expertise is sport economics, more specifically the economics of professional team sports. I am passionate about it because this sector is very specific. Contrary to other sectors where the best situation for a company is to be alone in its market, sport clubs need competitors to be able to play games and sell their product. This has very important implications in terms of organisation and regulation of the sector.

Why should people choose your course? What can they expect?

People should choose this masters course because we offer a range of units that will allow them an extended understanding of the environment surrounding sport organisations, as well as the opportunity to grow practical skills relevant to the sector and develop a research project that is aligned with their professional aspirations. The course is taught by international experts who are published academics and are aware of the most recent research in sport business, management and policy. This ensures that students have access to the most up-to-date information relevant to the sector.

What excites you most about teaching on this course?

What excites me most about teaching on this course is the interaction with, and between, students that takes place during live seminars. The online seminars provide the opportunity to discuss the knowledge gained and apply it to situations students may encounter throughout their professional lives. The discussion boards also enable our students to share experience and learn from each other. This is facilitated by the variety of different backgrounds and nationalities represented on the course.

What can students expect to come away with after completing the course?

Students can expect to come away with a full understanding of the sport business and management world, the ability to apply practical tools relevant to different jobs in the sector and an in depth expertise in the area the most relevant to them through the completion of their research project. They can also expect to come away with an extension of their network in sport management through interaction with unit tutors and other students.

What kind of roles will the course prepare them for?

The course prepares students for roles with high responsibilities in sport management organisations. Examples include managing director, business development manager, commercial director, human resource manager, marketing manager, operational manager, sales manager or head of sport events. Students are prepared for these kind of roles in a range of sport organisations such as retail organisations, professional sport clubs, international and national sport associations or public organisations.

What soft-skills will they learn?

Students will learn soft-skills such as communication through a range of media and for a range of stakeholders, commercial and professional awareness, ethical and environmental awareness, as well as how to develop and nurture their network.

Aside from being able to meet the programme’s entry requirements, is there anything else you would like to see in your students?

I would like to see students engaging with the content and the group task, helping and sharing their experience with each other, being able to think outside the box and suggest innovative ideas. Engagement, collaboration, reflection and innovation are the four keywords here!

To find out more about the programme, visit our course page.

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